September 27, 2 pm，The intellectual property college tour lecture sponsored by the China Intellectual Property Training Center successfully started in the Science Hall of the New School of Shandong University。Ma Fang, Director of China Intellectual Property Training Center，China Intellectual Property Training Center Zhu Xuezhong，Professor Wen Xikai of China Intellectual Property Training Center，Shandong Province Intellectual Property Researcher Wu Qingjun and Assistant bet365 Play online gamesto the President of Shandong University Jia Lei attended this lecture。

    The first is the speech by Jia Lei, Assistant President of Shandong University。He first introduced the development status of Shandong University in terms of intellectual property rights，And proposed that school scientific and technological personnel should pay attention to the protection of intellectual property rights。

    Ma Fang then proposed，With the increasing role of knowledge in the economic development of today’s world，The improvement of the status of intellectual property rights has become a trend worldwide。He also used the example of a company in Shanghai that hired a talent with fluent English and intellectual property knowledge with a monthly salary of 40,000 but was unable to recruit anyone to illustrate the lack of talent in the field of intellectual property and the huge impact of intellectual property. Development space。

    The next is the report of Professor Wen Xikai and Professor Zhu Xuezhong。

    Professor Wen Xikai first gave us a detailed explanation of the trends in intellectual property rights in the world today from the perspective of the international situation of intellectual property rights and the problems we face internationally。She proposed，Today’s international intellectual property protection has the following five characteristics:

    1、The intellectual property protection system is of increasing significance to national economic development。
    2. The international community’s use of the intellectual property system is increasing.
    3. East Asia has become the most active region for patent applications and authorizations.
    4、International intellectual Bet365 Pokerproperty laws and systems are undergoing drastic changes。
    5. Formulating national intellectual property strategies has become a trend.

    Professor Wen Xikai also analyzed several issues that should be paid attention to in the formulation of national intellectual property strategy today:

    1. Cultivate a social trend of respecting and protecting intellectual property rights.
    2、Towards faster、Fairer、Improving the intellectual property system in a more transparent direction。
    3. Pay attention to the commercial utilization of intellectual property rights.

    Last，Professor Wen Xikai also proposed，my country’s current intellectual property protection still has the problem of “manufacturing but no innovation”，Innovation but no property rights，With property rights but no application，The problem of “no protection applied again”。At the same time, she also made it imperative for our country to formulate an intellectual property strategy，The essence and connotation of formulating IPR strategy，Expressed his own views on cultivating a good intellectual property cultural atmosphere and other issues。

    Professor Zhu Xuezhong first cited a vivid example of whether it is legal for a college student to copy CD-ROM materials purchased through legal channels for free during a voluntary activity，Caused everyone present to think about intellectual property rights，Thus launched his report entitled "College Students and Intellectual Property"。

    Professor Zhu Xuezhong first discussed the legality of intellectual property rights，What does intellectual property include，What is independent intellectual property rights and other issues provide an overview bet365 casino live blackjackof the definition of intellectual property rights。Subsequently，He also proposed the exclusivity (monopoly) of intellectual property rights、Regional、Characteristics of time。

    Follow，Professor Zhu Xuezhong focused on explaining the use of intellectual property rights in enterprises based on enterprise knowledge。He proposed，Copyright is one of the important contents of a work，also expressed his detailed views on the issue of trademarks and famous brands。

    Last，Proposed by Professor Zhu Xuezhong，The patent system has a long-term and profound effect on invention，He protects inventions and creations、Encourage invention and creation、While promoting the popularization and application of inventions and creations, it also promotes the development of science and technology。He also specially mentioned，The object of patent protection is precisely inventions and creations。

    The report ended with warm applause from the students。