2020Year11month30Day, the 40th anniversary of the resumption of the Bet365 lotto review discipline of Shandong University and the "Intellectual Property" event+"Bet365 lotto review Training Series LecturesIQuarter3The Bet365lecture was successfully held online。This lecture is delivered by Bet365 lotto review of Zhongnan University of Economics and Law，Hosted by Professor Zhang Shijun of the School of Law，Associate Professor Wang Xiaobing, Law School、Associate Professor Peng Zhe participated in this lecture as a speaker。
Bet365 lotto review gave the topic of Legal Protection of Trademark and Brand Strategy，fromThe transition from “Chinese products” to “Chinese brands”，Basic concepts of trademark and brand strategy、Trademark value and brand image、Brand strategy and trademark confirmation、Brand Strategy and Trademark Protection、Detailed introduction to the synergy between trademark Bet365 lotto review and other laws。He thinks，Legal protection for realizing trademark and brand strategy，By improving market order，Cultivation of brand awareness for enterprises and society，It is indispensable to improve the legal system closely related to trademark Bet365 lotto review。
On the relationship between trademark law and other legal systems，Bet365 lotto review discussed the basic property rights system、Corporate governance system、Laws that guarantee the identification mechanism and maintain the order of competition、The necessity and feasibility of coordinated implementation of laws that set statutory quality standards and information Bet365 Pokerdisclosure obligations, as well as laws that directly adjust transaction relationships。
Conversation session，Associate Professor Wang Xiaobing reviewed the main contents of the lecture，Highly recognized the richness of the lecture；Associate Professor Peng Zhe put forward his own thoughts on the innovation and competitiveness of national brands in international competition。Bet365 lotto review expressed his gratitude to the two discussants for their high recognition。The host Professor Zhang Shijun spoke highly of Bet365 lotto review’s report，Sincere thanks to Bet365 lotto review for sharing，And welcome all teachers and alumni to continue to pay attention to and support the special legal talent training series forum。
Peng Xuelong，School of Bet365 lotto review, Zhongnan University of Economics and Bet365 lotto review、Professor of the School of Intellectual Property，PhD supervisor in intellectual property Bet365 lotto review；Distinguished Professor of Bet365 lotto review School of Macau University of Science and Technology、Doctoral Tutor in Civil and Commercial Bet365 lotto review；Concurrently serves as Vice Chairman of China Intellectual Property Research Association，Presided over or participated in recent years30The remaining items are national-level、Provincial and ministerial level project research，Published academic papers Bet365in journals such as "Legal Research" recently80Article，And serves as the executive editor of "China Intellectual Property Blue Book"，Received2008National Outstanding Doctoral Thesis Nomination and other honors and awards.2010Selected by the Ministry of Education"New Century Excellent Talent Support Plan".2011Year5Month Solstice2012Year12month，Funded by the German Max Planck Society，Guest research at the Max Planck Institute for Innovation and Competition in Munich。
Text/Yang Yang
Picture/Liu Qinghua
Review/Wang Xiaobing
Editor/Shi Zhiqiang
